Juhi Chawla at first Mumbai edition of ' Women of India Organic Festival'
Mumbai is hosting the first edition of ‘Women of India Organic Festival’ at the World Trade Centre, which was inaugurated on Friday by Juhi Chawla, Vidya Thakur, Pankaja Munde, and Madhu Shah. This festival has been organised on an annual basis in Delhi by the Ministry of Women & Child Development since 2015. In Mumbai, this is its debut appearance. Mumbai, has, in last few years, seen a rise in the number of people buying organic produce. Consequently, the city has responded well to the event.
This event, under one roof, has a comprehensive collection of organic products from across India. It is organised to support the women farmers and women entrepreneurs in the field of organic food production. During the event, the farmers travel and stay in the city free of cost, as another step to support them. Participants have travelled to Mumbai from Maharashtra, Gujarat, Sikkim, Uttarakhand, Himachal Pradesh, Tamil Nadu, Karnataka, Kerala, Odisha, West Bengal, Bihar, Delhi, NCR, Madhya Pradesh, Uttar Pradesh, Punjab, Haryana, Arunachal Pradesh, Andhra Pradesh, Jharkhand, Chhattisgarh, Assam, Kashmir, Telangana, Rajasthan, Nagaland, Mizoram, Meghalaya and Manipur.
Farmers displayed their organic products like millets, cereal grains, beans, fruits, vegetables, sherbet, seeds, plants, flour, pickles, honey, jaggery, products for personal care and compost among others. Maneka Sanjay Gandhi, Union Minister for Women & Child Development, shared, “We are very happy to present Mumbai with healthy and pure organic foods. Organic foods contain far more vitamins, minerals, and nutrients than those produced with chemical fertilizers, pesticides and preservatives. For the nation too, organic farming is better as it ultimately reduces the cost of cultivation by 25-40% and increases the incomes of farmers thanks to the improved quality of production as also the quality of the soil.”
Since the produce on display are from across India, it enabled Mumbaikars to choose things from a wide variety and also introduced them to the local food like purple rice, mint masala powder, black rice, and hulga among others. A lot of the cereals and millets on sale were grown by tribal communities and the profit made by it goes directly to them, empowering them financially. The festival is going on at World Trade Centre, Cuffe Parade, till the 20th.
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